SmartBiz beginner's guide

How to build your own website using SmartBiz by Amazon
Register today and build your website for free. Offer valid till September 2024.
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SmartBiz Seller
Welcome to SmartBiz by Amazon. Let’s create some epic things!
We're so excited to have you onboard and help you create your website. We know you're going to create some epic things, so we've put together a simple guide for you to get started. Everything starts with a website and SmartBiz by Amazon can help you create your own e-commerce website within minutes. You can now start selling your products online, directly to your customers today.

This e-book is a step-by-step guide that will help you get started with creating your own website using SmartBiz by Amazon.

Wish you all the best! :)
What is SmartBiz by Amazon?
SmartBiz by Amazon, is a user-friendly online store builder that enables you to effortlessly create your own website in just minutes. With the support of robust tools from Amazon, you can now customize your online selling experience to cater to your customers' needs effectively. What's more you don't need any design or coding skills at all.
See all SmartBiz features here.
Register your account
The era of online shopping and e-commerce is now! To remain relevant, businesses must embrace this rapidly evolving customer behavior. We are committed to facilitating a seamless transition and efficient management of your online business. With the SmartBiz app, setting up your website is a breeze, right at your fingertips, taking only a matter of minutes.

Learn about how to set up your account with SmartBiz in 3 simple steps here or download our beginner’s guide for step-by-step instructions on setting up your website, all at one place.
List your products
Your product listings are the window to your online business. A product listing is equivalent to a salesperson in your store. A good listing can help you build customer trust, enable them to make an informed purchase decision and even help in reducing customer returns or escalations. It is natural to be a little overwhelmed when you are listing your products online for the first time. However, with our easy and intuitive listing template, you can list unlimited products in a beat. All you have to do is submit a few simple details like product name, images, category, price, size/ colour attributes for variations (if any) and you are done!
Know how to list your products on SmartBiz or download our e-book if you fancy a little takeaway reading.
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Bonus: Here is a blog with tips on great product photography on a budget for small businesses. You can also head over to our YouTube channel to watch this video on how to write the perfect product description.
Design your website the way you want
At SmartBiz, we recognize the individuality of each brand. That's why we provide you with various options to tailor your website's appearance, enabling you to create your website to truly reflect your brand. In order to do this, you don't need design skills. Play around with various theme colours, background themes, headers, banners etc. You can either choose from our predefined templates for these elements or even upload your own images. Sounds fun? We assure you it is! Learn how to customize your website appearance.
Setup payments
Let’s now talk about the most exciting part of your business: getting paid! Tracking and managing payments from your customers without a website can be extremely cumbersome and tedious. With SmartBiz, you can simplify your payments process, ensuring that you can run your business smoothly and without any worries. You need to complete your KYC with the payment gateway and once done, you can start offering multiple online payment options to your customers. With timely payments and 2-day settlements for your online sales through your website, you can focus on what matters most - growing your business hassle-free.
Setup delivery and shipping
Securing that first purchase from your customers on your all-new website can be challenging. In today's world of online shopping, offering free delivery has become an increasingly popular and coveted choice among shoppers. According to a survey conducted by us, as many as 66% of consumers say free shipping makes them more likely to shop. Shipping costs are perceived as an additional barrier to online shopping convenience, and customers are increasingly expecting free shipping on their orders. Therefore, as a new seller who is starting their online business, you may want to consider offering free deliveries for your online orders. However, if it is unavailable for your business, you can set minimum delivery fees for your orders. SmartBiz enables you to set up shipping fees or offer free delivery for all your orders. You can also set up free delivery on a minimum cart value.
Sharing your website
Marketing your website and driving website traffic is indispensable! In a highly competitive landscape with numerous online stores selling similar products, it becomes crucial to adopt a strategic marketing approach right from the start. By doing so, you can create awareness among your desired target audience, successfully convert them into paying customers, and eventually transform them into devoted advocates and loyal supporters of your brand and products.

Good marketing can be a competitive edge for your small business and can make all the difference. Even if you're selling products online from home, you need to know the marketing basics to promote your brand and your products in the most effective way. Here are a few marketing tips that can help you drive higher reach and sales.

Learn how you can share your SmartBiz-powered website here.
Processing your orders
You received your first order. What’s next? Processing and fulfilling these orders. With SmartBiz by Amazon, you now no longer need to keep track of multiple DMs and conversation threads and can process and manage all your orders in one place. You can find all orders that you receive at one place, accept or decline these orders and then proceed to ship these out by yourself or by using our shipping services powered by Shiprocket. Ensure that you promptly and swiftly process all your orders so as to delight your customers. Here are some tips to help you do just that.
Shipping your orders
One of the most important factors in running an e-commerce business is your logistics strategy. On your website built using SmartBiz, customers can choose to receive their orders in 2 ways- i) in-store pick-ups where they order online but pick up their order in person from your physical location such as a store, and ii) home delivery - where they expect their order to be delivered to their doorstep. You can choose to enable or disable either of these options as per your business strategy. For home delivery orders, you can choose to ship it directly with your own preferred logistics partner. Alternatively, you can use our integration with Shiprocket to find the right logistics partner for that delivery. Within the app, you will be able to compare between all the available logistics partners on Shiprocket and deliver your orders with directly. Click here to know how you can set up your Shiprocket account and avail integrated shipping services.

Download our e-book to understand how you can set up shipping fees, delivery radius and deliver your orders by yourself or by using self-ship.

Offer: You get INR 500 worth of Shiprocket credits once you sign up for Shiprocket through SmartBiz
Whatsapp marketing campaigns
Maintaining a strong connection with customers is a fundamental aspect of any online business. This entails various crucial steps, such as communicating with customers, sending promotional messages, and gathering feedback, all of which contribute to a flourishing online selling process and building a loyal customer base.

To effectively stay in touch with your customers, consider utilizing WhatsApp messages. You can add/ export your customer contact details, categorize customers into relevant cohorts, and send customized messages by choosing from over 50 message templates right from your SmartBiz app.

Download the e-book to understand how you can set-up and review marketing campaigns for your website.
Offer: You also get 100 free messages ever month to send offers, promotions etc to all your customers. Offer valid for a limited time period*
To help you make smarter business decisions, SmartBiz provides you with insights into your key metrics. You can easily track sales and order level information for your business. Keep a close tab on your orders and net revenue. You can also drill deeper to identify your top selling products. You can also see a breakdown of sales by category. Use analytics to make informed decisions for your business.

Happy Selling!


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